Utility Sector

The utility industry is filled with rules and regulations, so it can be challenging to find an infrastructure that encourages digital strategy. However, the opportunities provided by technology tools are exponentially growing, and implementing strategies that focus on becoming data driven and customer centric can drive profits.

Couch & Associates has helped clients in the utility industry build sophisticated strategies that have been focusing on improving customer experience and company productivity. We work at a strategic level and then support businesses with technology execution as well as targeted campaigns, customer acquisition and retention.

Our clients continue to see success in:

- Making Data Actionable
- Tracking Goals
- Mapping Relationships
- Social Media Integrations
- Compliance and Regulatory Requirements

We help our clients improve their customer insight by more efficient data segmentation and demographical analysis.

Download our latest guide:

Customer Transformation in the Utility Sector

A Framework for Guiding Digital Transformation

At Couch & Associates there is no prescriptive way to do things.


We are not preoccupied with generic click-through rates and meaningless analytics. We analyze relevant data, and convert it into business insights that will change your business.

Our team of in-house architects, developers, and business analysts can manage all types of data-sets, the most customized integrations, and the most complex of data models.

Whether you need to increase revenue, reduce costs, mitigate risks—or do all of these things in tandem, we can help you.