This is an ever-evolving industry. If you’re interested in learning more about the latest marketing innovations, exploring digital transformation trends, or breaking down everything from reporting tools to martech stacks, we’re here to help. Here, you’ll find all the information you need to make considered marketing decisions.

Reach out Explore our thoughts
A hand adjusting faders on a studio mixing console, representing a person operating a complex system with help from an assistant
9min read
By Couch & Associates August 12, 2026

Can ChatGPT or Claude Actually Run Your Marketo? What the Marketo MCP Server Does and Does Not Do in 2026

An AI assistant can now read and help operate your Marketo instance through Adobe’s Marketo MCP Server, but it cannot run Marketo on its own. This piece draws the line precisely, with the current limits and dates.[…]

Read more
Three yellow directional arrows pointing left, straight, and right on dark pavement, representing three Marketo support options
8min read
By Couch & Associates August 6, 2026

Marketo Support in 2026: Adobe’s Support Tiers vs a Partner Managed Service vs a Fractional Marketo Admin

Most mid-market teams running Marketo Engage are stuck between paying for Adobe’s enterprise support tiers and hiring a full-time admin. There is a third option. This guide compares all three on cost, coverage, and fit.[…]

Read more