Marketing Technology insights and trends to help you achieve success

This is an ever-evolving industry. If you’re interested in learning more about the latest marketing
innovations, exploring digital transformation trends, or breaking down everything from reporting
tools to martech stacks, we’re here to help. Here, you’ll find all the information you need to make
considered marketing decisions.

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4min read

By James Ellis August 22, 2023

Benefits of Finding the Right Marketing Cloud Partner

Digital tools have advanced significantly and simply acquiring them is no guarantee of success – you also need the right partner to help you navigate and maximize these tools[…]

4min read

By James Ellis July 27, 2023

Connecting Salesforce to Your Email Marketing Campaigns

In today’s rapidly evolving digital landscape, effective marketing strategies are pivotal to the success of businesses across industries. Salesforce Marketing Cloud (SFMC) has emerged[…]

4min read

By Anita Cordeiro March 23, 2021

Product Customization

Technology upgrades are not only about installing the latest software but tailoring your products to suit your requirements, saving time and money while delivering improved UX[…]

5min read

By James Ellis January 14, 2021

Expand Customer Experience Beyond Your Customers

The over saturation of online marketing channels is forcing us to innovate to attract new customers. A sophisticated free product offer enables brands to demonstrate CX[…]

Free COVID-19 workplace screening tool developed by Couch & Associates

2min read

By Couch & Associates October 20, 2020

Free COVID-19 workplace screening tool developed by Couch & Associates

Marketing technology company, Couch & Associates, make an impressive pivot to enable companies to safely reopen. TORONTO, Oct. 22, 2020 (GLOBE NEWSWIRE) — As COVID-19 disrupted[…]

The online event vendor selection process

4min read

By James Ellis September 9, 2020

The online event vendor selection process

Events of all shapes and sizes have been moving online, from birthday parties to business conferences. Some will tell you that the transition was a huge success, others will[…]